Where someone lives should not dictate how long they live. Two Rochester leaders are joining the American Heart Association’s Leaders of Impact campaign in an effort to combat health inequities in the local community. Studies show a 21-year life expectancy gap in zip codes across Monroe County, and according to the American Heart Association, this can be caused by social determinants of health and other barriers to achieving health equity for all communities – factors that include structural racism and access to quality healthcare.
The Leaders of Impact initiative engages community leaders across 150 cities to take part in a seven-week challenge to improve health by raising awareness and funds to support the life-saving work of the American Heart Association.
Rochester nominees were selected to take part in Leaders of Impact because of their passion and drive to make a difference. This year’s nominees are: Andy Hayes, forester and owner, Genesee Valley Milling Corporation; and Russ Lyons, Canandaigua, NY.
Having begun on World Heart Day, September 29, nominees will work to raise funds while engaging their networks in opportunities to directly impact the health of the community. Funds raised will support the American Heart Association’s 2024 Impact Goal which aims to advance cardiovascular health for all, including identifying and removing barriers to equitable health care access and quality. Currently, the American Heart Association is working with local stakeholders and community members to address barriers and inequities around Hands-Only CPR training, hypertension management, access to care and more.
“We are thrilled to have these leaders join us in our relentless efforts for a world of longer, healthier lives” said Salley Thornton, director, Outbound Marketing and Events at Toshiba and chairperson of the American Heart Association, Rochester advisory board. “Cardiovascular disease remains a top killer in Rochester. That’s why it’s critical for us to engage volunteers who are passionate about making a lasting impact on their community.”
The Rochester Leaders of Impact winner will be announced following the campaign culmination on National Philanthropy Day, November 15, and will be celebrated at the Rochester Heart Ball on May 18 at Oak Hill Country Club.
For more information on the Leaders of Impact Initiative or to support one of this year’s nominees, visit the https://www2.heart.org/site/TR?fr_id=10005&pg=entry.
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