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Finger Lakes Regional Agritourism Networking Session

The Cornell Cooperative Extension Agritourism Program Work Team, in partnership with Cornell Cooperative Extension of Monroe, Ontario, and Seneca County is hosting a Regional Agritourism Networking Session on April 29, 1 to 4 p.m. at Shortsville Reindeer Farm, 4285 Shortsville Road, Shortsville, NY 14548.

The event aims to strengthen the agritourism industry in the Finger Lakes Region by supporting farmers who want to grow agritourism on their farms. Agritourism operations, agricultural service providers, and tourism promotion agencies are invited to join this educational event.

Farmers engaged in agritourism activities as their primary business or as an add-on to their existing operation, and the beginners who want to engage in agritourism are encouraged to join. The expert agritourism operators, local and state tourism promotional agencies, and organizations will share their expertise of running a successful agritourism business and resources to support them.

Presenters include:
•Mike Schaertl – Owner, Shortsville Reindeer Farm
•Jessica VanDeMar – Marketing Director, Visit Finger Lakes,
•Morgan and Angie Hoven – Owners, Embers Rising Maple Farm
•Sara Emmert – NYS Division of Tourism, I LOVE NY
•Lindsey Pashow – Agriculture Business Development & Marketing, CCE, Harvest NY, Cornell University, Agritourism Program Work Team.

There will be plenty of opportunities for networking. Participants are encouraged to bring their marketing materials to exchange with others during the afternoon. The event will conclude with a walking tour of the Shortsville Reindeer Farm led by the farm owners who will share their journey from a hobby farm to a thriving business today. Participants are advised to bring comfortable shoes and dress for the weather.

The registration fee of $10 includes snacks, all resource materials, and the tour. Registration is required and is due by April 28. Register at https://ccebroome.my.canva.site/2025-regional-agritourism-networking-sessions#finger-lakes.

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