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MAG offers free monthly admission through “Museums on Us” program

The Memorial Art Gallery (MAG) is participating in Bank of America’s Museums on Us® program, bringing greater accessibility to the arts for the Rochester community. For the rest of 2025, Bank of America, Merrill®, and Bank of America Private Bank® cardholders can enjoy free general admission to MAG on the first full weekend of each month. Cardholders must present a valid credit or debit card (physical or digital), and a photo ID. Bank of America, Merrill, and Bank of America Private Bank employees may also receive free admission by presenting a valid corporate ID and photo ID. Admission is for the cardholder or employee only and is non-transferable. Special exhibitions, ticketed events, and programs may require separate admission.

This initiative aligns with the Memorial Art Gallery and Bank of America’s shared commitment to supporting access to arts and culture, fostering community engagement, and enriching the lives of museumgoers and community members.

“Cultural institutions like MAG are essential to enriching our local communities and fostering a deeper appreciation of the arts,” said Colleen Matteson, president, Bank of America Rochester. “We welcome MAG as a new partner in Bank of America’s Museums on Us® program, and look forward to expanding access to the arts and supporting cultural engagement in Rochester.”

To explore what’s happening on any given day at MAG, visit https://mag.rochester.edu/programs-events/

Bank of America has championed the Museums on Us program for over two decades, helping draw hundreds of thousands of visitors to cultural institutions across the country. The Memorial Art Gallery now joins an esteemed network of museums, science centers, and cultural institutions benefiting from this initiative. For more information about Bank of America’s support of the arts, visit www.bankofamerica.com/arts.

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