According to the US Department of Agriculture over 38 million people, including over 11 million children, experienced food insecurity in 2020 with no signs of that number decreasing. And it hasn’t slowed down. As a matter of fact, many food banks have indicated that the need is up more than 40 percent.
Tops Friendly Markets is hosting its annual Food for Families Campaign, now in its 15th year, with a goal to provide more than 2.5 million meals for neighbors in need. The campaign runs through December 24.
Tops Food for Families campaign is synonymous with The Little Brown Bag of Hope. Customers can purchase a Little Brown Bag of Hope paper icon at the register anytime they shop. At the register, customers will be asked if they want to support the campaign by buying a $5, $10, or $20 bag for someone in need in our community or to round up their change. Little Brown Bags which are filled with nutritious items that will help families extend their meal planning, can also be purchased at any self-scan register as well.
Virtual Little Brown Bags of Hope will also be available for purchase online by visiting https://www.topsmarkets.com/LittleBrownBags so donations can be made right from a phone, tablet, or desktop. Here customers can also select what food bank they wish their donation to benefit.
“We always look forward to the annual Food for Families campaign with our partners at Tops,” said Julia Tedesco, President & CEO of Foodlink. “We’re grateful to all of the shoppers who donate in support of Foodlink’s mission, and help put food on the table for thousands of our neighbors during the holiday season.”
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