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DMV announces redesigned Rotary International custom license plate

The New York State Department of Motor Vehicles recently announced the newly redesigned Rotary International custom plate for passenger class vehicles is now available for order. The new custom plate features Rotary International’s latest logo and the organization’s motto of “Service Above Self.”

“DMV is proud to partner with an organization that helps to improve communities around the world and embraces diversity, equity and inclusion,” said DMV Commissioner Mark J.F. Schroeder. “We are pleased to offer the redesigned Rotary International plates and remind motorists that DMV has hundreds of custom plates where you can show off your passion for sports, causes, regions and professions.”

The project was spearheaded by Immediate Past District 7120 Governor Janet Tenreiro of Canandaigua and District 7040 Area Governor Michael P. Griffin of Colton, “DMV worked closely with us over the past year to build interest in the new plate and complete the design,” said Tenreiro. “We are excited that this new plate is now available to the thousands of Rotarians across New York State to help us spread our message of service.”

To order a Rotary International custom plate, one must provide proof of membership on organization letterhead signed by a Rotary District Governor or Rotary Club President. Scans or PDFs of proof of membership are acceptable. The custom plate fee varies if the plate number is assigned by DMV or if it is personalized. To learn more about the plate and associated fees, go to https://dmv.ny.gov/plates/rotary-international.

In total, there are more than 200 custom license plates available from DMV, representing branches of the military and veterans, counties and regions of New York State, professions, causes and more. Revenues from some of the cause plates support charities, such as the World Trade Center Memorial Scholarship Fund, Cure Childhood Cancer Research Fund, and the Environmental Protection Fund. Links to information about and images of all of DMV’s custom license plates can be found at https://dmv.ny.gov/plates/learn-about-picture-and-professional-plates.

Custom plates may be ordered on the DMV website, by mail, or by calling the Custom Plates office at 518-402-4838. They are also available with the International Symbol of Access (ISA) for any registrant who qualifies. Any qualifying applicant who wants a plate with the ISA on it must contact the Custom Plates office before submitting their application.

For more information about the DMV, visit http://dmv.ny.gov.

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